Direct Equity refers to investing directly in shares of companies listed on stock exchanges, giving investors ownership in the company.
In Direct Equity, investors buy shares of companies through a Demat Account and trade on exchanges like the National Stock Exchange and Bombay Stock Exchange.
This type of investment offers ownership rights, voting rights, and potential dividends, but also carries market risk.
"An investor buys shares of Infosys directly from the stock market and becomes a shareholder of the company."